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Sally Haldorson's job as 800-CEO-READ’s General Manager is to make 800-CEO-READ a great place to work for our employees, and a consistently high-performing customer service organization for our clients, authors, and our partners in the publishing industry. In addition to her General Manager duties ensuring collaboration, integration, and quality, she reads, writes, reviews, curates, and edits for the company. Helping craft The 100 Best Business Books of All Time used parts of both skill sets. Outside of work, she is most likely to be found hitting a tennis ball around or hanging out with her boys (husband, child, dog) at home.

Viewing all articles by Sally Haldorson


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Amaze Every Customer Every Time

By Sally Haldorson, published August 16, 2013, at 11:52 PM – Filed under: Management & Workplace Culture

Customers don't do business with a company. They do business with the people who work for the company. Everyone seems to have a story about their favorite Ace Hardware store.

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Take a Day Off: Read a Book!

By Sally Haldorson, published August 13, 2013, at 12:37 AM – Filed under: Management & Workplace Culture

It is nearing the end of summer, at least in these parts, but there is still time to whittle down that long "to-read-on-vacation" list that you might have created in May, imaging long hot days laying in the sun, book in hand. If you are like me, summer is never quite the vast wasteland of time during which I can read to my heart's content that I always hope it will be. Instead, it is usually a time of rushing around the city from event to event, doing home and yard work, taking my child to a park/pool/playdate, and generally feeling like the summer is going by way too fast.

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A New KnowledgeBlocks Giveaway: Grab Bag!

By Sally Haldorson, published July 29, 2013, at 1:53 PM – Filed under: Management & Workplace Culture

Everyone loves a grab bag. It's exciting to get a package delivered to your door, and while you know it is from 800-CEO-READ, and so you know it contains business books, it's still so exciting to rip open the flaps and discover what's inside. Due to some traveling and other inconveniences, rather than offer a specific book for a new giveaway--we've got two great books lined up for August, so stay tuned!

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Time for Design

By Sally Haldorson, published July 24, 2013, at 7:44 PM – Filed under: Narrative & Biography

I've had a copy of Lee Devin and Robert D. Austin's book, The Soul of Design: Harnessing the Power of Plot to Create Extraordinary Products, on my desk since September. On it was a little sticky note that read, "blog," as a reminder to myself that I wanted to take a longer look when time allowed.

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True Story: How to Combine Story and Action to Transform Your Business

By Sally Haldorson, published July 17, 2013, at 7:40 PM – Filed under: Management & Workplace Culture

"Metastory is a story that is told through action. It is not a story that you say, it's a story that you do. Every individual has one.

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Thinker in Residence: Jay Baer on Business & Books

By Sally Haldorson, published June 27, 2013, at 10:42 PM – Filed under: Marketing & Sales

For our final Thinker in Residence installment on Jay Baer, author of Youtility, we asked him to share with us the business question that most inspires him and what books have most influenced him. Read on and enjoy Baer's take on business and books.

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Thinker in Residence: A Q&A with Jay Baer

By Sally Haldorson, published June 26, 2013, at 8:28 PM – Filed under: Marketing & Sales, Personal Development & Human Behavior

If you go out of your way to be useful, to give, to help and to assist, you position yourself as a trusted resource in the lives of many who know you. ~Jay Baer

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Thinker in Residence: Jay Baer

By Sally Haldorson, published June 25, 2013, at 6:53 PM – Filed under: Management & Workplace Culture

Jay Baer is a hype-free digital marketing strategist, speaker, and author. He founded Convince & Convert in 2008 where he oversees big picture ideas for corporate clients, helps agency customers understand and profit from social and digital services, and spreads the gospel of social and content acceleration with dozens of speaking engagements annually.

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July's KnowledgeBOX Book Club

By Sally Haldorson, published June 20, 2013, at 5:30 PM – Filed under: Management & Workplace Culture

This quarter's KnowledgeBOX shipment contains a signed and customized copy of Worthless, Impossible, and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value. Plus, you'll get an early Advanced Reading Copy of a great new Harvard Business Review Press book as a surprise gift! This KnowledgeBOX will ship July 10th, and there is a limited quantity, so don't wait!

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A New KnowledgeBlocks Giveaway: Red Thread Thinking

By Sally Haldorson, published June 19, 2013, at 3:11 PM – Filed under: Innovation & Creativity

Author Debra Kaye wants to help you become an innovative thinker, to "make innovation a regular part of life, and it's a skill she believes is available to anyone. And her book, Red Thread Thinking, will help you "uncover new connections between phenomena that you didn't realize were linked, giving you a fresh understanding and an innovator's edge. " To do this, you'll need to "pull the right threads and connect them properly" in order to create something that solves problems for people.

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The Clarity Principle

By Sally Haldorson, published June 7, 2013, at 5:06 PM – Filed under: Leadership & Strategy

The Clarity Principle couldn't have landed on my desk at a better time. We've been discussing a new "mission statement" for 800-CEO-READ, one that reflects our purpose as well as the product. This book gives us plenty of guidance as The Clarity Principle aims to "illuminate how difficult it is to define your business, the costs you incur when you fail to clarify your purpose, and the tremendous gains to be won by succeeding in that effort.

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Two 100 Best Revisited

By Sally Haldorson, published May 29, 2013, at 4:34 PM – Filed under: Management & Workplace Culture

It's been four years since the printing of our book, The 100 Best Business Books of All Time. We're still proud of the comprehensive list of books we reviewed to help you "find solutions to your business problems. " Two of the books we included in our list are The First 90 Days by Michael D.