By Sally Haldorson
October 10, 2006,
News & Opinion
Thanks to Jack and Todd for inviting me to host the blog today. I wrote No More Cold Calling: The Breakthrough System That Will Leave Your Competition in the Dust from Warner Business Books, to transform the way every salesperson, sales executive, and sales organization works.
The book is about more than why cold calling doesnt work, but it makes a catchy title.