Big Ideas & New Perspectives

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The 2013 800-CEO-READ Business Book Awards Shortlist: Marketing & Sales

By Sally Haldorson, published December 11, 2013, at 10:44 PM in News & Opinion

Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. On Monday, December 16th, we'll announce the 8 category winners! In early January, the overall winner of the 2013 800-CEO-READ Business Book Awards will be awarded, so stay tuned to The Daily Blog for all the good news.

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The Elite Eight: Our Picks for the Top Business Books of 2012

By Sally Haldorson, published December 18, 2012, at 6:40 PM in News & Opinion

In anticipation of announcing the winner of the 2012 800-CEO-READ Business Book of the Year tomorrow, here's a recap of the category winners. Click on the links below to read more about these top books of 2012. Which book is *your* pick for the top book of the year?


Zig Ziglar: 1926-2012

By Sally Haldorson, published November 28, 2012, at 6:23 PM in News & Opinion

"The prospect is persuaded more by the depth of your conviction than he is by the height of your logic. " "You don't sell what the product is --you sell what the product does. " "Spectacular achievement is always preceded by unspectacular preparation.


Sales Surge!

By Dylan Schleicher, published May 19, 2011, at 1:30 PM in News & Opinion

Jeffrey Gitomer and Noah Rickun will be LIVE in Milwaukee on June 10th at the Sales Surge Seminar! Here's what you'll hear: Building business momentum. .

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LeaveSmarter with Jonathan Byrnes

By Dylan Schleicher, published September 22, 2010, at 8:05 PM in New Releases

We were thrilled to have Jonathan L. S. Byrnes, author of Islands of Profit in a Sea of Red Ink, in Milwaukee yesterday to speak at our latest LeaveSmarter* event, held on the third floor of the breathtaking Grohmann Museum.

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The New Rules of Marketing & P.R. - Book Review

By Dylan Schleicher, published August 6, 2009, at 2:42 PM in Staff Picks

I found this review on www. blogcritics. org - it seems like a very intriguing read.


Bob's Slice of The 100 Best

By Dylan Schleicher, published July 23, 2009, at 5:11 PM in News & Opinion

Bob Adams at 27 gen has written a series of posts on books he liked from The 100 Best Business Books of All Time and how they apply to church leadership. His first post is about our book and Drucker's Effective Executive. His other books include: Purple Cow - blog post / book link Six Thinking Hats - blog post / book link Leading Change - blog post / book link Why We Buy - blog post (with additional here , here, and here) / book link Little Red Book of Selling - blog post / book link He ends his last post by saying: That's my quick look at "The 100 Best Business Books of All Time.


SalesHQ Recommends Their Twenty Favorites

By Dylan Schleicher, published July 22, 2009, at 2:23 PM in News & Opinion

SalesHQ has posted a list of their 20 Must-Read Sales Books. Like any good list, there is tried and true as well as some less-knowns. Little Red Book of Selling by Jeffrey Gitomer [1] The Game by Neil Strauss Presentation Zen by Garr Reynolds The Complete Idiot’s Guide to Cold Calling by Keith Rosen Sales 2.

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The Heart of Marketing: Book Review

By Dylan Schleicher, published July 1, 2009, at 3:46 PM in Staff Picks

I just finished reading the book The Heart of Marketing: Love Your Customers and They Will Love You Back by Judith Sherven, PhD & Jim Sniechowski, PhD. and I just thought it was what marketing books have needed for a long time. .


Titles Now in Spanish!

By Dylan Schleicher, published February 18, 2009, at 3:24 PM in News & Opinion

Here are some new titles that are currently from Urano and Roca publishers. If you don't speak/read Spanish, then perhaps you know someone that does. I've linked to the English versions where applicable - check them out as well!


The Rainmaker's Credo from How to Become a Rainmaker

By Dylan Schleicher, published January 8, 2009, at 2:05 PM in Jack Covert Selects

In July of 2000, I wrote my first Jack Covert Selects on the book How to Become a Rainmaker. This is a book that has stayed with me over the years and is included in The 100 Best Business Books of All Time. In the book Jeffrey Fox lists the Rainmaker's Credo.


New Version of Gitomer's Sales Bible

By Jack, published May 6, 2008, at 3:22 PM in News & Opinion

When the Sales Bible first came out from William Morrow in the 1994, it got a slow start. I was selling it with some success in the bookstore and Jeffrey Gitomer called to see what I was doing. I told him it was nothing in particular, just that I had found it very helpful and was suggesting it to many of our customers.