Marketing & Sales
Free Prizes
By Dylan Schleicher, published
April 30, 2004,
at
5:51 PM
in
News & Opinion
Seth Godin is coming out with a new book and I know you already know. I think that is the amazing part - that you know. There is no one better at creating buzz.
When More Is Less
By Dylan Schleicher, published
April 20, 2004,
at
3:57 PM
in
News & Opinion
Alan at Marketingdriven. com reviews Paradox of Choice by Barry Schwartz.
Books at Brand Autopsy
By Dylan Schleicher, published
April 19, 2004,
at
7:46 PM
in
News & Opinion
Brand Autopsy continues to provide great business book reviews. Yesterday, they did a rundown of 12 recent reads. Read the worthy and unworthy.
AMA accepting book nominations
By Dylan Schleicher, published
April 19, 2004,
at
7:16 PM
in
News & Opinion
We wanted to pass this along to everyone. The American Marketing Association is currently accepting nominations for the 2004 Berry-AMA Book Prize for the Best Book in Marketing. The nominations are due May 1, 2004.
