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Excerpts Rss


It can be hard to know if a book is right for you until you actually start reading it. So, we get excerpts from recent business books so you can take a peek inside.




Message not received cover

Message Not Received: Why Business Communication is Broken and How to Fix It

By Ryan Schleicher, published March 30, 2015, at 9:30 AM – Filed under: Leadership & Strategy

Is management a true science? It’s a contentious issue with enormous stakes. Phil Simon, author of Message Not Received, answers.

Otherfword

The Other "F" Word

By Dylan Schleicher, published March 25, 2015, at 9:45 AM – Filed under: Leadership & Strategy, Personal Development & Human Behavior

John Danner and Mark Coopersmith take us on a deep dive into a "largely untapped and misunderstood strategic resource"—failure.

Becomingbest

Becoming the Best: Build a World-Class Organization Through Values-Based Leadership

By Dylan Schleicher, published March 12, 2015, at 12:00 PM – Filed under: Leadership & Strategy

Harry Kramer, author of From Values to Action has a story in Becoming the Best that intimately illustrates "The Importance of Self-Reflection."

Underhood

Under the Hood: Fire Up and Fine-Tune Your Employee Culture

By Dylan Schleicher, published March 4, 2015, at 9:30 AM – Filed under: Leadership & Strategy

Stan Slap's words grace an entire wall of our conference room, and we're really excited about his new book Under the Hood.

Artstart2.0

The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

By Dylan Schleicher, published March 3, 2015, at 10:02 AM – Filed under:

Guy Kawasaki explains why he updated his classic book on entrepreneurship, The Art of the Start.

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Leadership for a Fractured World: How to Cross Boundaries, Build Bridges, and Lead Change

By Dylan Schleicher, published March 2, 2015, at 9:00 AM – Filed under: Leadership & Strategy

Many business books have forewords written by fellow business authors. Dean Williams got his from His Holiness the Dalai Lama.

Captivology

Captivology: The Science of Capturing People's Attention

By Dylan Schleicher, published February 25, 2015, at 10:00 AM – Filed under: Marketing & Sales

Captivology, from the cofounder of venture capital firm DominateFund and former editor of Mashable, teaches us how to get and maintain attention.

Blueoceanstrategy

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Expanded Edition)

By Dylan Schleicher, published February 9, 2015, at 10:13 AM – Filed under: Leadership & Strategy, Management & Workplace Culture

W. Chan Kim and Renée Mauborgne tell us how numbers-based goals are ineffective, even counterproductive, motivation—and what to replace them with.

Zombieloyalists

Zombie Loyalists: Using Great Service to Create Rabid Fans

By Dylan Schleicher, published January 27, 2015, at 7:30 AM – Filed under: Big Ideas & New Perspectives, Management & Workplace Culture, Marketing & Sales

Dr. Shanklove: Or, How I Learned to Stop Worrying and Love Zombies with Peter Shankman

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The Best Place to Work

By Dylan Schleicher, published January 2, 2015, at 11:20 AM – Filed under: Leadership & Strategy

Ron Friedman on "The Defining Feature of Renowned Artists, Star Athletes, and Successful Organizations."

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A Year with Peter Drucker

By Dylan Schleicher, published December 2, 2014, at 2:27 PM – Filed under: Leadership & Strategy

Joseph A. Maciariello's new book allows you to spend a full year in the teachings of "the father of management."

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Twitter Is Not a Strategy

By Dylan Schleicher, published November 17, 2014, at 11:33 AM – Filed under:

"Regardless of whether it is cola or computers being sold, the exploding array of digital channels presents increased opportunities to connect and confuse."