December 20, 2013,
– Filed under:
Management & Workplace Culture
The HUMAN Brand: How We Relate to People, Products and Companies by Chris Malone
“Warmth and competence are the universal foundation for all human behavior and relationships. If you truly grasp the importance of these and take the appropriate actions, social science suggests you’ve done more than 80 percent of the job in winning the trust and loyalty of your fellow human beings. ”
Customer Experience, Big Data, and Competitive Advantage by Larry Freed
“To compete and win in today’s ultracompetitive environment .