November 4, 2004
Excerpts: The Medici Effect - Part V
In addition, Garfield continues, Magic has really created a community, much more so than a regular card game or board game. When you play this game with your friends, you see that they have different cards than you do, so you start discussing strengths and weaknesses of cards and decks. Some cards might be traded . . . and you become a viable part of this community and get sucked in. In Magics case this is a very interconnected group. Players will seek out friends of friends, people they may have never met, just to get a specific card. People in this network, Garfield points out, interact in a much more dynamic way than in a game like Monopoly. If you play Monopoly with friends and they like it, they might buy a copy and play with their friendsbut thats pretty much it.
It all seems so simple and obvious when Garfield talks about Magic and what happened that day at Multnomah Falls. But if it was that obvious, others would have thought of it. What specifically was behind his moment of insight? How, exactly, do we generate intersectional ideas?
About Dylan Schleicher
Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.