April 7, 2006
Jack Covert Selects: Jack Covert Selects -- The Radical Edge
The Radical Edge: Stoke Your Business, Amp Your Life, and Change the World by Steve Farber, Kaplan Publishing, 176 Pages, $16.95 Hardcover, March 2006, ISBN 1419511319 Steve Farber is the ultimate raconteur. His knack for storytelling was demonstrated in his first book and reaffirmed with The Radical Edge (side note: each book stands alone). His attention to detail paints each scene in your head while teaching extremely important and relevant lessons. This book is deemed "another personal lesson in extreme leadership" but it's more than a leadership book. It's a book for anyone who's interested in learning how to make their business and life more fulfilling and successful--not an easy task. It details Steve's experience consulting Cam, a young and wildly successful salesman who lacks in leadership skills. Together, Steve and Cam meet with a few of Steve's friends to gain new lessons. There are too many to list so here are two: 1) Good lessons are everywhere if you're "alert enough to notice and care enough to ask yourself the right questions"; 2) To be successful, you must do "what you love in the service of the people you love, who in turn, love what you do for them." What is the radical edge? It's that "zone of total value, total significance to one's self and to others." It means being fulfilled with "your business, your personal life, and your effect on the world." That's quite a combination. Check it out. It's an easy read with a great message. It may take you to The Radical Edge. ---------- If you would like to receive the monthly Jack Covert Selects Newsletter, please visit the Newsletters area of our website. Then, sign in and check the boxes of the newsletters that interest you.