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October 18, 2004

Jack Covert Selects: Play to your Strengths

By: 800-CEO-READ @ 4:28 PM – Filed under: Personal Development & Human Behavior

I was told recently I had to go out and buy immediately a copy of Now, Discover Your Strengths. Authors Buckingham and Clifton believe you should make your strengths stronger and forget the hot air about concentrating on your weaknesses.
Well, in baseball if you hit the ball successfully 270 times for every thousand plate appearances, you will be a middling player. If you can manage 320 hits per thousand, you will be hailed as one of the leagues's best. So in baseball the difference between middle of the road and superstardom is about twenty-five better decisions per season (on average, a batter will make 500 plate appearances a season). In professional golf the difference between excellence and average is similarly slight. The top players average twenty-seven putts per round. The middling player averages thirty-two world.
In the world of work, the difference between the struggling salesperson and the great on might be three extra calls made each week or two more emotional signals picked up during a presentation or one more fact tossed in at just the right moment in the conversation...

Included with the book, they give you a code to take a 180 question web-based quiz. The result is a list of five themes from thirty-four they have found through their research. The book then has tips on how to manage each of the themes and how to build an organization built on using people's strengths.
I know this book has been around awhile (it was a Jack Covert Selects in Jan. 2001), but I thought it might be new to you.