March 9, 2009

News & Opinion: Adding New Stuff To An Already Sticky Book

By: Dylan Schleicher @ 10:01 PM – Filed under: Marketing & Sales

If for some reason, you read this blog and have not yet read Made To Stick, let me give you another reason to got buy your copy today (like its naming as the 2008 800-CEO-READ Business Book of The Year and selecting as one of The 100 Best Business Books of All Time wasn't enough?!)

The hardcover was quietly updated with new material. If you would like to see what that might be like, jump over to the Excerpts Blog and find out how to unstick an idea.

About Dylan Schleicher

Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.