December 8, 2006
News & Opinion: Brand New Manifestos
Elegant Solutions: Breakthrough Thinking the Toyota Way
By Matthew E. May
One million ideas a year. A culture of innovation. An intrinsic belief that good enough never is. Matthew Mays manifesto shows you how Toyotas principles and practices will help you engage your creative spirit and bring elegant solutions to your work and life.
No Need to Fear: How Global Outsourcing Equals Opportunity
By Steve Hamm
Its become a commonplace topic of conversation: the prevalent loss of American jobs to workers in foreign countries. Here, Steve Hamm asserts that outsourcing need not result in the vilification of foreign workers and the American companies who choose to find cost solutions overseas. Instead, he believes it offers opportunity to those who choose to look for it.
By James Cherkoff and Johnnie Moore
Cherkoff and Moore present examples of open source marketing that prove engagement trumps control in maximizing customer experience and making meaning. It may be a platitude to say that two heads are better than one, but this manifesto features collaboration in a whole new light--between company and customer.
Purpose: How to Define It and Make It Work for You and Your Company
By Nikos Mourkogiannis
Just read the first page of this manifesto, and youll understand exactly what it is to have purpose. Read the subsequent pages and youll find just how to develop your own sense of purpose through discovery, excellence, altruism and heroism.
Women Bloggers: Changing their Worlds, Changing the World
By Elisa Camahort, co-founder of BlogHer
Women are the power consumers and connectors of the Internet, and yet, their influence has mostly been invisible to the mainstream media and industry pundits. The BlogHer web community was created to offer a centralized location for women bloggers, creating one voice out of many whispers.
About Dylan Schleicher
Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.