September 7, 2005

News & Opinion: Business Blog Book Tour #10

By: 800-CEO-READ @ 3:05 PM – Filed under: Marketing & Sales

I wanted to announce the next Business Blog Book Tour. We are going to have Darren Rovell and his book First in Thirst. Darren has written a biography of Gatorade from an experiment at University of Florida to the multi-billion dollar brand it is today.

Darren has a blog where he talks about everything that is Gatorade if you want to get a little more info.

Here is schedule for the tour:

September 26th - Learned on Women
September 27th - Brand Autopsy
September 28th - Marketing Playbook
September 28th - Slacker Manager
September 29th - Personal MBA