June 30, 2004

News & Opinion: Expanding the Portfolio

By: Dylan Schleicher @ 1:39 PM – Filed under: Publishing Industry

I keep mentioning how Portfolio is the hot imprint. Here is another sign. Geoffery Moore (Crossing the Chasm, Inside the Tornado) will be doing his next book with Adrian Zackheim and Portfolio. The name of the book will be DARWIN AND THE DEMON: Enabling Innovation and Overcoming Inertia in Established Enterprises. It won't be out until late 2005.
[via The Marketing Playbook]

About Dylan Schleicher

Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.