November 14, 2007
News & Opinion: Fire Them Up! Excerpt
Comparing a Steve Jobs presentation to most presentations is nearly impossible he is in a league all his own. It would be like comparing a silent movie to Independence Day. Where do you start? In my opinion, Apple chief executive Steve Jobs is the most charismatic pitchman in business today. His presentations are brilliant demonstrations of visual storytelling that motivate customers, employees, investors, and the entire computer industry.
In January 2007 Jobs gave perhaps his greatest presentation to introduce the new iPhone. As I expected, the content of his speech met the qualities shared by inspiring leaders. Here are a few ways Jobs wowed the audience...
Keep reading from Fire Them Up! 7 Simple Secrets to Inspire Your Colleagues, Customers & Clients over on the excerpts blog.
About Dylan Schleicher
Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.