March 6, 2006

News & Opinion: Five Picks by Paco

By: Dylan Schleicher @ 8:40 PM – Filed under: Management & Workplace Culture

In Saturday's WSJ (registration required), Paco Underhill highlighted what he deemed the "priceless" "studies of consumer culture".
Here are Paco's five picks:
  1. Bobos in Paradise by David Brooks

  2. Cheap by David Bosshart

  3. Not Buying it by Judith Levine

  4. Futureshop by David Nissanoff

  5. Design for Effective Selling Space by Joseph Weishar

About Dylan Schleicher

Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.