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November 5, 2004

News & Opinion: Found Treasure--Seth Godin's Purple Cow in the Original Milk Carton

By: Jack @ 7:55 PM – Filed under: Marketing & Sales

When Seth Godin first published his brilliant book Purple Cow, he self-published it and it was sold in one of the most creative packages, the Milk Carton. Cleaning house, we found a few Milk Cartons. What you get is a paperback book of Purple Cow inside a purple cow milk carton, which is the exact size of a half gallon milk carton. This is a great opportunity to pick up a classic book in a classic package
We are selling them for $30. Get them while they last and these will be the last ones ever sold.