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June 15, 2009

News & Opinion: Guy Kawasaki's "Top Ten"

By: Dylan Schleicher @ 3:48 PM – Filed under: Management & Workplace Culture

Kawasaki, author of The Art of the Start, Selling the Dream and Reality Check, revealed his top ten rules for innovation at a recent technology conference. Condensed into ten nuggets, this advice comes from someone with a wealth of experience and knowledge to share, but is broken down nicely. Points like focusing on value, sharing with others, and staying innovative will sound familiar, yet inspiring, to many, but surprising points like "be crappy" reveal that sometimes the delays that come with perfectionism can be a great hindrance to companies. Kawasaki explains that many highly successful companies knew what they had wasn't perfect, but that it would end up being revised over time anyway. In these cases, the idea itself was strong enough, and getting it to market was the important start to the process. Click here to read his complete list.

About Dylan Schleicher


Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.