March 3, 2006

News & Opinion: How should sales and marketing work together?

By: Dylan Schleicher @ 3:28 PM – Filed under: Big Ideas & New Perspectives

Last week Jill Konrath (author of Selling to Big Companies) did a teleseminar on the lessons from her book.
She covers how sales people should get a foothold into big companies. Plus, how marketing can work to provide the necessary tools for salespeople.
Check out Jill's tips by listening to the conference here. (Thanks to Brian from InTouch for hosting it!)

About Dylan Schleicher

Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.