March 3, 2006

News & Opinion: How should sales and marketing work together?

By: 800-CEO-READ @ 3:28 PM – Filed under: Big Ideas & New Perspectives

Last week Jill Konrath (author of Selling to Big Companies) did a teleseminar on the lessons from her book.
She covers how sales people should get a foothold into big companies. Plus, how marketing can work to provide the necessary tools for salespeople.
Check out Jill's tips by listening to the conference here. (Thanks to Brian from InTouch for hosting it!)