December 23, 2008

News & Opinion: InBubbleWrap - To Engineer is Human

By: 800-CEO-READ @ 3:29 PM – Filed under: Management & Workplace Culture

100freestamp.gifWe're keeping it is real as we can over on InBubbleWrap, giving away books, sharing some stories, giving away books, trying to make you laugh and cry and fall in love with us... giving away books. This week we have 25 copies of To Engineer is Human: The Role of Failure in Successful Design.
Being an engineer, it is one of Todd's personal favorites from The 100 Best Business Books of All Time. And, although it's focus is on engineering, it's lessons are directly applicable to business. Todd explains how in the video below. After you watch the video, head on over to InBubbleWrap and win yourself a copy.