July 26, 2006

News & Opinion: Kawasaki on The Long Tail

By: 800-CEO-READ @ 4:47 PM – Filed under: Management & Workplace Culture

I think Guy Kawasaki has written one of best posts on The Long Tail. He is very complementary of the book, and lays out clearly the conditions that have to exist in your market for Long Tail economics to take effect.

It is a Must Read - The Wrong Tale: A Checklist for Long-Tail Implementations.