June 30, 2004
News & Opinion: Lots of Books
If you read the July issue of Fast Company, it will be hard for you not to notice the number of books mentioned.
- "In Listening to Starbucks" [p50-56], Alison Overholt goes to Geoffery Moore (Crossing the Chasm) and Adrian Slywotzky (How to Grow When Markets Don't) for quotes.
- "How Do I Love Thee" [p64-65] is a two-page advertisement for Lovemarks.
- Keith Hammonds spends some time with Douglas Smith and his Book On Values and Value (we posted the index) in "We, Incorporated" [p67-69]
- There is a feature article on Whole Foods Market called "The Anarchist's Cookbook" [p70-78]. CEO John Mackey changed the purchasing policies of his companies based on a number of books including Peter Singer's Animal Liberation. FC Bureau Chief Charles Fishman says "In the course of an hour's conversation, [Mackey will] quote from the management theories of Ryan Matthews and Watts Wacker's The Deviant's Advantage, the demographics book Millennials Rising, Somerset Maugham's novel The Razor's Edge, and J.R.R. Tolkien's Lord of the Rings."
- Rowe Furniture used Fast Track to Waste-Free Manufacturing: Straight Talk From a Plant Manager by John W. Davis to help redesign their production plant. The plight of the Rowe is detailed in "When Couches Fly" [p80-81].
- Ryan Underwood writes "The Fable" about business book fables. You will find The One-Minute Manager, Who Moved My Cheese?, Fish!, The Present, and The Art of Profitability all make an appearance.
- In the Back to School feature, FC features The Stanford University course "Leading Change and Organizational Renewal". If the $10,500 course fee is a little steep, you can get instructors Charles O'Reilly and Michael Tushman's book Winning Through Innovation: A Practical Guide to Leading Organizational Change and Renewal.
- July's Reader's Choice is The 5 Paths To Persuasion by Robert Williams and Gary Williams with Alden Hayashi (Warner Business, April 2004).
- The September Reader's choice nominees are
- Finding Fertile Ground by Scott Shane (Wharton, August 2004)
- Heads Up by Kenneth McGee (Harvard Business School Press, April 2004)
- Learning to Love Africa by Monique Maddy (HarperBusiness April 2004)
- Organized for Success by Stephanie Winston (Crown Business, August 2004)
- Why People Buy Things They Don't Need by Pamela Danzinger (Dearborn Trade, July 2004)