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February 10, 2005

News & Opinion: Malcolm Gladwell and the Sorcerer

By: Dylan Schleicher @ 4:46 PM – Filed under: Management & Workplace Culture

Harry Potter isnt great literature; however, it is inspiring a large number of kids (and adults) to read. And thats a good thing. Judging by the New York Times Bestseller List, Malcolm Gladwell is doing the same thing; getting people to read. We are left with two choices: lament that they are not reading Oliver Twist, and Intuition at Work, or rejoice that at least they are reading something!
I liked Blink. It delivered precisely what I want in a non-fiction book. Fast read, cool ideas, things that made me go Hmmmm? and I was left pondering what I might do differently in my own life.
I liked the reminder that the mind process is happening faster than we realize and I liked the reminder that we can be proactive about our programming. We are not victims of the messages we received as a kid or receive daily in the news and media. We can make conscious choices.
There are a lot of new age books and motivational business books that deal with intention. And despite our skepticism, it seems to work. Perhaps the affirmations are working at reprogramming the preconscious level that was discussed in Blink. If it sounds corny, just consider how silly you need to wash your hands because there are invisible bad things on them that are too small to see, must have sounded in the 1800s.
If nothing else, the next time you see a cop on TV nonchalantly kill someone and then go out for coffee as if nothing had happened, or the next time you fill out demographic information on some type of test or assessment, or the next time you get your pulse above 155 you might be aware that there is more going on here than what is immediately obvious.
When all is said and done, from time to time we need to be reminded that our body/ brain system is pretty amazing and that with a little care, we can live more consciously.
So bring on more.
Todd, you may be taking this too seriously. If you dont like a book it can always be used to balance a wobbly table.

About Dylan Schleicher


Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.