August 22, 2006
News & Opinion: More Info on Little Black Book
I sent a note to Ray Bard at Bard Press asking him for some more info on Little Black Book of Connections. I think this description helps:
People in all kinds of jobs, in big and small companies career builders, sales people, and aspiring executives will love this
edgy, practical, and fun book
In the spirit, style, and format of the bestselling Little Red Book of Selling, the countrys #1 sales trainer, Jeffrey Gitomer, offers a fresh take on networking and connecting your way to success.
The Little Black Book of Connections is based on the power of
give value first. Its about how you can climb the ladder without stepping on peoples backs. Its about how to earn the respect of a powerful mentor without begging. Its about how to build stronger relationships with customers, bosses, co-workers, vendors, friends, and family. Its about being in the same room with powerful people. Its about how to connect and how to not connect. Its about how to say the right things to the right people in the right circumstances to make the right impression.
The book is small. The cover is classic black cloth. The four-color text graphics makes it attractive and easy to read the compelling content is easy to understand and implement.
Jeffrey Gitomer, the leading, world-class authority on selling, is the most-read syndicated sales columnist in 95 business newspapers worldwide with 4 million weekly readers. His books, including The Little Red Book of Selling (Bard Press), The Little Red Book of Sales Answers (Prentice Hall), The Sales Bible (Wiley), and Customer Satisfaction is Worthless, Customer Loyalty is Priceless (Bard Press) have sold more than 1 million copies. Annually, he presents more than 100 seminars to Fortune 500 companies and public audiences. He lives in Charlotte, North Carolina.