August 31, 2005

News & Opinion: My favorite bit of Dusenberry

By: Dylan Schleicher @ 6:35 PM – Filed under: Marketing & Sales

In a rare turn of events, Jack, Tom, and I all like the same book at the same time. There really is something different about Then We Set His Hair On Fire. Phil has seen alot and has found a great way of telling people about it. Here is my favorite bit:
In this book I have stressed the difference between ideas and insights. Ideas are a dime a dozen; anyone can have them. They can be good or bad ideas, saving your hide in some cases, wasting your time in others. The best thing about a good idea is that it forces you to act. Insight is rarer, and infinitely more precious. A strong insight can fuel a thousand ideas, a thousand reasons to act and make something happen. That, more than anything, should be your reason to fight and persevere for your own insight moment. When you are armed with a powerful insight, the ideas never stop flowing.

About Dylan Schleicher

Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.