October 4, 2006
News & Opinion: Tailgating, Sacks, and Salary Caps/Mark Yost Interview
I love the NFL. I have followed the Green Bay Packers since I was a kid. I play fantasy football. I just love the game. So, I couldn't pass this book by when it came across my desk - Tailgating, Sacks, and Salary Caps: How The NFL Became The Most Successful Sports League In History.
Journalist Mark Yost has written a great book on the business of the NFL. He makes sense of the salary cap. He describes how football is the perfect match for television. He talks about how revenue sharing has been the key to the league's success. He also talks about how merchandise went from an over-distributed sideline to a $3.5 billion business.
If you are a fan of football or a fan of business, this one is worth a listen.
mp3, 45:16, 31.09 MB
About Dylan Schleicher
Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.