December 17, 2012
News & Opinion: The 800-CEO-READ Business Book Awards, Entrepreneurship & Small Business
Of all the categories in the 800-CEO-READ Business Book Awards, the books in Entrepreneurship & Small Business usually contain the most immediately actionable ideas and instruction. This year is no exception. Chris Guillebeau's The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future, released by Crown Business, is a perfect primer for those looking to break out and build a business of their own—right. now.
“If you have a group of interested people but nothing to sell,
you don’t have a business. If you have something to sell but no one willing to buy it, you don’t have a business. In both cases,
without a clear and easy way for customers to pay for what
you offer, you don’t have a business. Put the three together, and congratulations—you’re an entrepreneur.”
The $100 Startup, page 18
To see more, check out our Entrepreneurship & Small Business shortlist.
About Dylan Schleicher
Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.