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May 7, 2007

News & Opinion: The case for Business Books

By: 800-CEO-READ @ 3:48 PM – Filed under: Publishing Industry


Seth wrote last week about business books and pondered why people don't read them.

The whole post is a must read for our audience. Here is the killer quote:
"If you went to a doctor who told you that she hadn't read a scholarly article or taken any training since med school, would you stick around?"


P.S. If you check over today, you'll find a great follow-up if you listen closely.