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February 15, 2006

News & Opinion: The Dynamics of Presenting

By: 800-CEO-READ @ 6:40 PM – Filed under: Management & Workplace Culture

We've all seen the great presenters -- the charismatics, the entertainers, and the storytellers. They have a way of connecting to the audience by using appropriate examples, constantly gathering clues from the audience's response and concluding at the perfect time.
The March edition of Entrepreneur magazine (not yet available online but should be soon here) featured a "Tip Sheet". The tips came from Marjorie Brody, author of Speaking Is an Audience-Centered Sport .
Here are her tips:
  1. Know your audience.

  2. Make it interactive

  3. Tell stories, and use metaphors, analogies and quotes

  4. Make it relevant

  5. Be dynamic

  6. IF you use powerpoint, go easy on the slides

  7. Wear appropriate clothing

  8. Manage stage fright through repetition

  9.