Advertisement

December 2, 2004

News & Opinion: The Next Battle in Marketing Thought

By: Dylan Schleicher @ 1:50 PM – Filed under: Marketing & Sales

The discussion (and I use that term loosely) of Lovemarks continues.
Hugh at Gaping Void has a post on the Cluetrain folks chiming in. Johnnie Moore also has a post with additional links.
Interesting to see these two worlds colliding.

About Dylan Schleicher


Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.