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May 20, 2004

News & Opinion: What's the Blog's Name?

By: Dylan Schleicher @ 4:28 PM – Filed under: The Company

People have been asking what we have decided to do with the name of our new blog.
There were a lot of comments about just leaving the name as is. We also had 67 people vote for new names.
We have decided to use both ideas.
The official name for the blog will be 800-CEO-READ Blog.
We are also going to use all of the finalists' names. They are going to be taglines on the banner.
As for rewarding great ideas, every person who had a name in the final poll will receive a gift certificate to the company store. Taylor will also get one for being the first person to suggest leaving well enough alone.
Thanks to everyone for participating.

About Dylan Schleicher


Dylan Schleicher has been a part of the 800-CEO-READ claque since 2003. Even though he's stayed on at the company, he has not stayed put. After beginning in shipping & receiving, he joined customer service and accounting before moving into his current, highly elliptical orbit of duties overseeing the ChangeThis and In the Books websites, the company's annual review of books and in-house design. He lives with his wife and two children in the Washington Heights neighborhood on Milwaukee's West Side.