June 21, 2004

News & Opinion: Previewing Culting

By: 800-CEO-READ @ 3:02 PM – Filed under: Marketing & Sales

The business title at this week is Culting of Brands by Douglas Atkins. As a reminder, send in an email every morning with excerpt of a book. They spend a week on each title, and every Monday start a new book.
I think it is a great way to preview books. We are looking at doing something similar here at the blog.