Searching for 'Jack Covert Selects: The Art of Pricing'
The Art of Pricing: How to Find the Hidden Profits to Grow your Business by Rafi Mohammed, Currency, 240 pages, $25. 00 Hardcover, October 2005, ISBN 1400080932 In the past couple of years we have had books on execution and business basics. Here is a book that is really "where the rubber meets the road" pricing.
Yesterday we posted the latest Jack Covert Selects. This month, Jack reviewed these books: The Big Moo by The Group of 33; compiled by Seth Godin Seth compiled the thoughts of 33 of the world's leading business minds including Tom Peters, Guy Kawasaki, Kevin Carroll, Jackie Huba, Dan Pink, Alan Webber and other thought-provoking people. The catch: there are no bylines so the thoughts are stand-alone.
Paul Brown has a piece in the New York Times yesterday titled "They Should Have Been Best Sellers". Rather than picking a traditional best of the year, Brown chose to highlight three books that should have done better: The Art of Pricing by Rafi Mohammed Then We Set His Hair On Fire by Phil Dusenberry Will Your Next Mistake Be Fatal? by Robert E.
Always anticipated, strategy + business has published their Best Business Books 2008. What makes this list special is that they assign each category to an expert in that field for review, and each reviewer delivers a lengthy and in depth essay on the books chosen. I've linked each category to it's reviewer's essay at the top of each section.
Ron Friedman on "The Defining Feature of Renowned Artists, Star Athletes, and Successful Organizations."